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Guide users through the product

Articles and case studies on creating digital experiences that are easy to navigate and understand through improved navigation and language.

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  • What is the ROI of user research for content?

    What is the ROI of user research for content?

    Unsure if the ROI of user research for content is worth it? Based on 30+ IA projects, discover when content research pays…

    March 13, 2026
    Read More: What is the ROI of user research for content?
  • How much control do users want in UX?

    How much control do users want in UX?

    How much control should the user have over a workflow? Is user control a given? Is it a benefit? Or is it…

    February 25, 2026
    Read More: How much control do users want in UX?
  • How this hospital prevents blocked elevator entrances through a core information architecture principle

    How this hospital prevents blocked elevator entrances through a core information architecture principle

    Grouping is one of the key principles of making information more findable.

    February 17, 2026
    Read More: How this hospital prevents blocked elevator entrances through a core information architecture principle
  • [Video] Wikipedia information architecture breakdown

    [Video] Wikipedia information architecture breakdown

    I review Wikipedia’s website navigation, page structure, and how the non-profit organizes information to surface knowledge to over 2 billion monthly users.

    January 27, 2026
    Read More: [Video] Wikipedia information architecture breakdown
  • [Video] Ticketmaster information architecture breakdown

    [Video] Ticketmaster information architecture breakdown

    I review Ticketmaster’s website navigation, page structure, and how the company organizes information to surface events and tickets to over 100 million…

    December 16, 2025
    Read More: [Video] Ticketmaster information architecture breakdown
  • Client highlights: Avoid + Verify in an AI unicorn company’s content style guide

    Client highlights: Avoid + Verify in an AI unicorn company’s content style guide

    When standardizing common terminology in a language style guide, include what to Avoid and Verify.

    December 2, 2025
    Read More: Client highlights: Avoid + Verify in an AI unicorn company’s content style guide
  • Why most websites fail at guiding users effectively

    Why most websites fail at guiding users effectively

    “We’ve invested thousands of dollars in our website, but people keep complaining about it.”

    November 25, 2025
    Read More: Why most websites fail at guiding users effectively
  • Did content inconsistencies ruin Star Wars for you?

    Did content inconsistencies ruin Star Wars for you?

    Prevent content inconsistencies from undermining user experience by considering these 7 types of differences and explore how people deal with Star Wars…

    November 11, 2025
    Read More: Did content inconsistencies ruin Star Wars for you?
  • Is consistency in product content that important?

    Is consistency in product content that important?

    Most companies overlook content consistency and its impact on business goals, unless it becomes unignorable.

    November 4, 2025
    Read More: Is consistency in product content that important?
  • What does a frustrating website navigation look like for a university chemistry department?

    What does a frustrating website navigation look like for a university chemistry department?

    A typical user would struggle with finding application deadlines, locating specific course descriptions, and understanding research opportunities.

    October 28, 2025
    Read More: What does a frustrating website navigation look like for a university chemistry department?
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Little Language Models

Information architecture consultancy in Vienna

Little Language Models
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