Guide users through the product
Articles and case studies on creating digital experiences that are easy to navigate and understand through improved navigation and language.
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From 0 to value: How does a new product feature come to life?
If you’re not familiar with design or user experience (UX), in the next 5 minutes, I’ll show you how a new product…
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How to create a content architecture that actually converts: Beyond basic sitemaps
If you’re about to jump on a website redesign, here’s how to create a content architecture that drives conversions and goes beyond…
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Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs
6 helpful and inspiring information architecture tools for the last 100 days of the year
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Helping people say no (or yes) more voluntarily: Applying recent psychological research findings in information architecture
Your users know they can say no, but how you frame requests influences how comfortable they feel saying yes or no.
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A Field Guide to Getting Lost
The color blue and information seeking methods
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The word that put at stake $200 million
A powerful example of how misunderstandings can arise in the absence of clear definitions.
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Explaining information architecture to a 6-year-old and an 82-year-old
One only speaks English and asks the smart speaker in her house to play the song Firework. The other doesn’t speak English…
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Case study: How content testing reduced customer support requests and ineligible scholarship applications
How do we structure a single page to make the information on it simpler to find and understand?
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What is back-end information architecture? (Content model template)
What is back-end information architecture and who needs to know about it?
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What does going back to basics look like for your company?
Are people aware of the problem your product or service can solve? Are people aware of the solution?
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