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Build stakeholder alignment

Articles + approaches on how business stakeholders and content strategists can clarify goals and decisions and collaborate effectively.

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  • Are admin panels as valuable as customer panels?

    Are admin panels as valuable as customer panels?

    “We don’t build cars; we build factories.”

    October 21, 2025
    Read post: Are admin panels as valuable as customer panels?
  • Are your users paying the price for your Shiny New Feature syndrome?

    Are your users paying the price for your Shiny New Feature syndrome?

    Is content strategy’s reputation problem costing you users? An event participant asked me about new features, content deletion, and getting clients on…

    October 14, 2025
    Read post: Are your users paying the price for your Shiny New Feature syndrome?
  • How to create a content architecture that actually converts: Beyond basic sitemaps

    How to create a content architecture that actually converts: Beyond basic sitemaps

    If you’re about to jump on a website redesign, here’s how to create a content architecture that drives conversions and goes beyond…

    September 23, 2025
    Read post: How to create a content architecture that actually converts: Beyond basic sitemaps
  • Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs

    Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs

    6 helpful and inspiring information architecture tools for the last 100 days of the year

    September 16, 2025
    Read post: Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs
  • [Video] Validating product direction before heavy engineering investment

    [Video] Validating product direction before heavy engineering investment

    80% of features in products are rarely or never used. Here’s how to validate product direction and save millions.

    September 2, 2025
    Read post: [Video] Validating product direction before heavy engineering investment
  • The word that put at stake $200 million

    The word that put at stake $200 million

    A powerful example of how misunderstandings can arise in the absence of clear definitions.

    July 22, 2025
    Read post: The word that put at stake $200 million
  • What is back-end information architecture? (Content model template)

    What is back-end information architecture? (Content model template)

    What is back-end information architecture and who needs to know about it?

    July 1, 2025
    Read post: What is back-end information architecture? (Content model template)
  • Propaganda I won’t be falling for (design version)

    Propaganda I won’t be falling for (design version)

    Some practices I reject in the design field—mega menus, UX/UI design, hating spreadsheets, lorem ipsum, content addition, and hourly rates—and why.

    June 10, 2025
    Read post: Propaganda I won’t be falling for (design version)
  • Should we be deleting old content?

    Should we be deleting old content?

    If you’re new to content audits and a stakeholder in one, this article clarifies goals and decisions. If you’re a content strategist,…

    May 27, 2025
    Read post: Should we be deleting old content?
  • What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?

    What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?

    When we started working together, a client asked what format they should expect information architecture in. Here’s my (long) answer.

    April 29, 2025
    Read post: What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?
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Little Language Models

Information architecture consultancy in Vienna

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