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Assess content effectiveness

Articles, research, tips, and case studies for assessing the effectiveness of UX content in websites, apps, and chat interfaces.

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  • Propaganda I won’t be falling for (design version)

    Propaganda I won’t be falling for (design version)

    Some practices I reject in the design field—mega menus, UX/UI design, hating spreadsheets, lorem ipsum, content addition, and hourly rates—and why.

    June 10, 2025
    Read post: Propaganda I won’t be falling for (design version)
  • Experiences, concerns, use cases: Can AI organize website content?

    Experiences, concerns, use cases: Can AI organize website content?

    ChatGPT and website content management: a mediocre love story or an exceptional one?

    June 3, 2025
    Read post: Experiences, concerns, use cases: Can AI organize website content?
  • Should we be deleting old content?

    Should we be deleting old content?

    If you’re new to content audits and a stakeholder in one, this article clarifies goals and decisions. If you’re a content strategist,…

    May 27, 2025
    Read post: Should we be deleting old content?
  • What does a successful information architecture redesign look like?

    What does a successful information architecture redesign look like?

    Thinking about purchasing information architecture services and wondering how to measure their effectiveness? Here’s my take on what makes a good information…

    May 20, 2025
    Read post: What does a successful information architecture redesign look like?
  • Mastery without meanness? Oui! Non-Duolingo examples of designing for education

    Mastery without meanness? Oui! Non-Duolingo examples of designing for education

    Faces, literal translations, meeting people where they’re at, Jakob’s Law, conversational interfaces, identifying the path of least resistance – how a language…

    May 6, 2025
    Read post: Mastery without meanness? Oui! Non-Duolingo examples of designing for education
  • What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?

    What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?

    When we started working together, a client asked what format they should expect information architecture in. Here’s my (long) answer.

    April 29, 2025
    Read post: What’s the format of information architecture work: diagrams, PowerPoint, Figma, Excel?
  • Dos and don’ts of building a business glossary (and where to start)

    Dos and don’ts of building a business glossary (and where to start)

    My friend visiting Vienna for a week was set to leave on Easter weekend, but options were limited. An exchange he had…

    April 22, 2025
    Read post: Dos and don’ts of building a business glossary (and where to start)
  • What moving taught me about content strategy

    What moving taught me about content strategy

    Moving involves SO many decisions; I discuss them and what I noticed about content strategy and information architecture during my recent move…

    April 15, 2025
    Read post: What moving taught me about content strategy
  • Green flags: 7 questions an information architecture consultant may ask on your first call

    Green flags: 7 questions an information architecture consultant may ask on your first call

    An effective information architecture consultant may ask some of these questions in your first few emails or calls before sending you a…

    April 8, 2025
    Read post: Green flags: 7 questions an information architecture consultant may ask on your first call
  • Against best practices: 6 navigation choices I’ve made that would send me to UX jail if there was one

    Against best practices: 6 navigation choices I’ve made that would send me to UX jail if there was one

    In honor of taking “Do as I say and not as I do” to the logical extremes, here’s a list of counterintuitive…

    April 1, 2025
    Read post: Against best practices: 6 navigation choices I’ve made that would send me to UX jail if there was one
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Little Language Models

Information architecture consultancy in Vienna

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