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Assess content effectiveness

Articles, research, tips, and case studies for assessing the effectiveness of UX content in websites, apps, and chat interfaces.

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  • Did content inconsistencies ruin Star Wars for you?

    Did content inconsistencies ruin Star Wars for you?

    Prevent content inconsistencies from undermining user experience by considering these 7 types of differences and explore how people deal with Star Wars…

    November 11, 2025
    Read post: Did content inconsistencies ruin Star Wars for you?
  • What does a frustrating website navigation look like for a university chemistry department?

    What does a frustrating website navigation look like for a university chemistry department?

    A typical user would struggle with finding application deadlines, locating specific course descriptions, and understanding research opportunities.

    October 28, 2025
    Read post: What does a frustrating website navigation look like for a university chemistry department?
  • Are your users paying the price for your Shiny New Feature syndrome?

    Are your users paying the price for your Shiny New Feature syndrome?

    Is content strategy’s reputation problem costing you users? An event participant asked me about new features, content deletion, and getting clients on…

    October 14, 2025
    Read post: Are your users paying the price for your Shiny New Feature syndrome?
  • How to create a content architecture that actually converts: Beyond basic sitemaps

    How to create a content architecture that actually converts: Beyond basic sitemaps

    If you’re about to jump on a website redesign, here’s how to create a content architecture that drives conversions and goes beyond…

    September 23, 2025
    Read post: How to create a content architecture that actually converts: Beyond basic sitemaps
  • Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs

    Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs

    6 helpful and inspiring information architecture tools for the last 100 days of the year

    September 16, 2025
    Read post: Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs
  • Helping people say no (or yes) more voluntarily: Applying recent psychological research findings in information architecture

    Helping people say no (or yes) more voluntarily: Applying recent psychological research findings in information architecture

    Your users know they can say no, but how you frame requests influences how comfortable they feel saying yes or no.

    September 9, 2025
    Read post: Helping people say no (or yes) more voluntarily: Applying recent psychological research findings in information architecture
  • [Video] Validating product direction before heavy engineering investment

    [Video] Validating product direction before heavy engineering investment

    80% of features in products are rarely or never used. Here’s how to validate product direction and save millions.

    September 2, 2025
    Read post: [Video] Validating product direction before heavy engineering investment
  • A Field Guide to Getting Lost

    A Field Guide to Getting Lost

    The color blue and information seeking methods

    August 5, 2025
    Read post: A Field Guide to Getting Lost
  • The word that put at stake $200 million

    The word that put at stake $200 million

    A powerful example of how misunderstandings can arise in the absence of clear definitions.

    July 22, 2025
    Read post: The word that put at stake $200 million
  • Case study: How content testing reduced customer support requests and ineligible scholarship applications

    Case study: How content testing reduced customer support requests and ineligible scholarship applications

    How do we structure a single page to make the information on it simpler to find and understand?

    July 8, 2025
    Read post: Case study: How content testing reduced customer support requests and ineligible scholarship applications
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Little Language Models

Information architecture consultancy in Vienna

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