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Wikipedia information architecture breakdown (YouTube video)

I review Wikipedia’s website navigation, page structure, and how the non-profit organizes information to surface knowledge to over 2 billion monthly users.
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Ticketmaster information architecture breakdown (YouTube video)

I review Ticketmaster’s website navigation, page structure, and how the company organizes information to surface events and tickets to over 100 million monthly users 🎟️
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Client highlights: Avoid + Verify in an AI unicorn company’s content style guide

When standardizing common terminology in a language style guide, include what to Avoid and Verify.
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Why most websites fail at guiding users effectively

“We’ve invested thousands of dollars in our website, but people keep complaining about it.”
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Did content inconsistencies ruin Star Wars for you?

Prevent content inconsistencies from undermining user experience by considering these 7 types of differences and explore how people deal with Star Wars inconsistencies.
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What does a frustrating website navigation look like for a university chemistry department?

A typical user would struggle with finding application deadlines, locating specific course descriptions, and understanding research opportunities.
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How to create a content architecture that actually converts: Beyond basic sitemaps

If you’re about to jump on a website redesign, here’s how to create a content architecture that drives conversions and goes beyond a static list of website pages.
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Favorite information architecture resources in summer 2025: Calculators, Libraries, Headlines, Patterns, Blogs

6 helpful and inspiring information architecture tools for the last 100 days of the year
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Findability: what it is and common issues (YouTube video)

Examples of findability don’ts discovered during a content audit, how they affect business goals, and the most common findability issues.

